{"id":37269,"date":"2020-08-12T10:05:29","date_gmt":"2020-08-12T07:05:29","guid":{"rendered":"https:\/\/norex.fi\/about-us\/"},"modified":"2026-08-04T16:10:15","modified_gmt":"2026-08-04T13:10:15","slug":"about-us","status":"publish","type":"page","link":"https:\/\/norex.fi\/en\/about-us\/","title":{"rendered":"About Us"},"content":{"rendered":"
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Norex Selected Brands Oy is a Finnish family business founded in 1981 and one of Finland’s largest importers of alcoholic beverages. Family entrepreneurship is Norex’s significant strength and differentiator. We do this work with great passion, which is reflected in our high-quality service, continuous innovation, and premium product selection. <\/p>\n\n\n\n

We import products from over twenty countries, available at Alko stores and restaurants throughout Finland, as well as in Travel Retail.<\/p>\n\n\n\n

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WIDE SELECTION<\/h2>\n\n\n\n

Dozens of wine and spirits producers represented in our selection, from around twenty different countries. From aperitifs and cocktails to after-dinner drinks, you’ll certainly find suitable options for your own selection. Our product range is constantly evolving, and we listen carefully to customer requests. <\/p>\n\n\n\n

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EFFICIENTLY SERVING SALES TEAM<\/h2>\n\n\n\n

Our extensive sales organization, covering all of Finland, expertly serves HoReCa customers from Hanko to Utsjoki. We are pleased that these renowned industry players have trusted us as customers: Restaurant Muru, Restaurant Olo, S-Group restaurants, Lapland Hotels, and Scandic Hotels. <\/p>\n\n\n\n

The customer’s own designated Norex salesperson actively takes care of the customer relationship and helps create profitable wine and cocktail lists. Norex also has solid beverage training expertise. Depending on the agreement made with the customer, we can provide training of varying scope for both your staff and potentially end customers. <\/p>\n\n\n\n

Through this kind of customer relationship management, we believe our customers’ sales and profitability will increase.<\/p>\n\n\n\n

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DELIVERY RELIABILITY AND FLEXIBLE ORDERS<\/h2>\n\n\n\n

We have excellent delivery reliability. To ensure this, the sales team and logistics regularly monitor and update our customers’ sales estimates. Small deliveries are also flexibly possible for our direct sales customers. We deliver direct sales orders most often the very next business day. <\/p>\n\n\n\n

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